Privacy policy

Last updated: 30 September 2026

SET is a sunglasses brand operated by a sole proprietor in South Africa. This policy explains how we collect, use and protect your personal information when you visit this website, place an order or contact us. We process personal information in line with the Protection of Personal Information Act, 2013 (POPIA).

What we collect

Contact and delivery details — your name, email address, phone number and delivery and billing addresses.
Order details — the products you buy, order history and communication about your order.
Payment information — payments are processed by our payment providers. We do not see or store your full card details.
Messages — anything you send us through our contact form or by email.
Device and usage information — such as your IP address, browser, and how you use the website, collected through cookies and similar technologies.

Why we use it

To process, deliver and support your order, including pre-order updates.
To answer your questions.
To send you news about SET, only if you have signed up. You can unsubscribe at any time using the link in any marketing email.
To keep the website secure, prevent fraud and improve how it works.
To meet our legal obligations.

Who we share it with

We only share personal information with service providers who help us run SET, including Shopify (our e-commerce platform), our payment providers, and our courier. They may process information outside South Africa, subject to appropriate safeguards. We do not sell your personal information.

Cookies

This website uses cookies needed for the shopping cart and checkout to work, and cookies that help us understand how the website is used. You can manage cookies in your browser settings.

How long we keep it

We keep personal information only for as long as we need it for the purposes above, or as required by law (for example, for accounting records).

Your rights

Under POPIA you may ask to access, correct or delete your personal information, and you may object to its use for direct marketing. To make a request, contact us through our contact form. If you are not satisfied with our response, you may lodge a complaint with the Information Regulator of South Africa.